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The Resource Ad lecture : advertising on Ogilvy, Kevin Kelly

Ad lecture : advertising on Ogilvy, Kevin Kelly

Label
Ad lecture : advertising on Ogilvy
Title
Ad lecture
Title remainder
advertising on Ogilvy
Statement of responsibility
Kevin Kelly
Creator
Contributor
Author
Film distributor
Speaker
Subject
Genre
Language
eng
Summary
Kevin Kelly gives a lecture in 2010 for a Comms class regariding the David Ogilvy approach to advertising and copywriting
Additional physical form
Issued also as a videodisc (DVD)
Cataloging source
UBY
Characteristic
videorecording
PerformerNote
Presenter: Kevin Kelly
Runtime
43
Target audience
general
Label
Ad lecture : advertising on Ogilvy, Kevin Kelly
Link
http://byugle.lib.byu.edu/player.php?vid=1333
Instantiates
Production
Note
Converted with permission from DVD videodisc to streaming video format, 2010
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Dimensions
unknown
Extent
online resource (1 streaming video file (43 min.))
Form of item
online
Media category
  • computer
  • video
Media MARC source
  • rdamedia
  • rdamedia
Medium for sound
other
Other physical details
digital, MP4 file (1 Kbps), sound, color.
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
System details
  • Online Streaming (Byugle, BYU's online media stream)
  • Windows PC, XP or higher (service pack 2); Mac OSX; Microsoft Internet Explorer 6.0 or higher; Firefox 2.0 or higher; Flash and VLC player
Video recording format
other
Label
Ad lecture : advertising on Ogilvy, Kevin Kelly
Link
http://byugle.lib.byu.edu/player.php?vid=1333
Production
Note
Converted with permission from DVD videodisc to streaming video format, 2010
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Dimensions
unknown
Extent
online resource (1 streaming video file (43 min.))
Form of item
online
Media category
  • computer
  • video
Media MARC source
  • rdamedia
  • rdamedia
Medium for sound
other
Other physical details
digital, MP4 file (1 Kbps), sound, color.
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
System details
  • Online Streaming (Byugle, BYU's online media stream)
  • Windows PC, XP or higher (service pack 2); Mac OSX; Microsoft Internet Explorer 6.0 or higher; Firefox 2.0 or higher; Flash and VLC player
Video recording format
other

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