Coverart for item
The Resource As heard on TV : popular music in advertising, Bethany Klein

As heard on TV : popular music in advertising, Bethany Klein

Label
As heard on TV : popular music in advertising
Title
As heard on TV
Title remainder
popular music in advertising
Statement of responsibility
Bethany Klein
Title variation
As heard on television
Creator
Subject
Language
eng
Member of
Cataloging source
DLC
Dewey number
781.5/4
Index
index present
LC call number
ML3790
LC item number
.K467 2009
Literary form
non fiction
Nature of contents
bibliography
Series statement
Ashgate popular and folk music series
Label
As heard on TV : popular music in advertising, Bethany Klein
Link
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. [149]-159) and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Contents
As heard on TV : the marriage of popular music and advertising -- Selling revolution : the role of authorship in music licensing -- Commercial art : advertising as an artistic vehicle for music placement -- "The new radio" : music licensing as a response to industry woe -- In perfect harmony : popular music and cola advertising -- Taming rebellion : advertising's control over meaning -- Negotiating the future of popular music in advertising
Dimensions
24 cm.
Extent
168 p.
Isbn
9780754693345
Isbn Type
(ebook)
Lccn
2008037174
Media category
unmediated
Media MARC source
rdamedia
System control number
  • (OCoLC)ocn465220352
  • UtOrBLW
Label
As heard on TV : popular music in advertising, Bethany Klein
Link
Publication
Bibliography note
Includes bibliographical references (p. [149]-159) and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Contents
As heard on TV : the marriage of popular music and advertising -- Selling revolution : the role of authorship in music licensing -- Commercial art : advertising as an artistic vehicle for music placement -- "The new radio" : music licensing as a response to industry woe -- In perfect harmony : popular music and cola advertising -- Taming rebellion : advertising's control over meaning -- Negotiating the future of popular music in advertising
Dimensions
24 cm.
Extent
168 p.
Isbn
9780754693345
Isbn Type
(ebook)
Lccn
2008037174
Media category
unmediated
Media MARC source
rdamedia
System control number
  • (OCoLC)ocn465220352
  • UtOrBLW

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