Coverart for item
The Resource BMW AG : the Digital Auto Project, an interview with Chris Bangle, Senior VP of Design, produced by Stefan Thomke, Harvard Business School

BMW AG : the Digital Auto Project, an interview with Chris Bangle, Senior VP of Design, produced by Stefan Thomke, Harvard Business School

Label
BMW AG : the Digital Auto Project, an interview with Chris Bangle, Senior VP of Design
Title
BMW AG
Title remainder
the Digital Auto Project, an interview with Chris Bangle, Senior VP of Design
Statement of responsibility
produced by Stefan Thomke, Harvard Business School
Title variation
  • Bayerische Motoren Werke AG
  • Digital Auto Project
  • Interview with Chris Bangle
Contributor
Subject
Genre
Language
eng
Summary
Chris Bangle describes how BMW is trying to reduce its development time by half through: computer-aided technologies, the change of its processes and organization, and the gradual build-up of new development capabilities
Additional physical form
Issued also as a videocassette (VHS) and videodisc (DVD)
Cataloging source
UBY
Characteristic
videorecording
Runtime
16
Technique
live action
Label
BMW AG : the Digital Auto Project, an interview with Chris Bangle, Senior VP of Design, produced by Stefan Thomke, Harvard Business School
Link
http://byugle.lib.byu.edu/player.php?vid=883
Instantiates
Publication
Note
  • Converted with permission to streaming video format, 2009
  • [Harvard Business School Case No.] 602-800
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Dimensions
unknown
Extent
online resource (1 streaming video file (ca. 16 min.))
Media category
computer
Media MARC source
rdamedia
Medium for sound
other
Other physical details
digital, MP4 file (1 Kbps), sound, color.
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
System control number
  • (OCoLC)ocn732700196
  • UtOrBLW
System details
  • Online Streaming (Byugle, BYU's online media stream)
  • Windows PC, XP or higher (service pack 2); Mac OSX; Microsoft Internet Explorer 6.0 or higher; Firefox 2.0 or higher; Flash and VLC player
Video recording format
other
Label
BMW AG : the Digital Auto Project, an interview with Chris Bangle, Senior VP of Design, produced by Stefan Thomke, Harvard Business School
Link
http://byugle.lib.byu.edu/player.php?vid=883
Publication
Note
  • Converted with permission to streaming video format, 2009
  • [Harvard Business School Case No.] 602-800
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Dimensions
unknown
Extent
online resource (1 streaming video file (ca. 16 min.))
Media category
computer
Media MARC source
rdamedia
Medium for sound
other
Other physical details
digital, MP4 file (1 Kbps), sound, color.
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
System control number
  • (OCoLC)ocn732700196
  • UtOrBLW
System details
  • Online Streaming (Byugle, BYU's online media stream)
  • Windows PC, XP or higher (service pack 2); Mac OSX; Microsoft Internet Explorer 6.0 or higher; Firefox 2.0 or higher; Flash and VLC player
Video recording format
other

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