Coverart for item
The Resource New products: : concepts, development, and strategy., Robert R. Scrase, editor

New products: : concepts, development, and strategy., Robert R. Scrase, editor

Label
New products: : concepts, development, and strategy.
Title
New products:
Title remainder
concepts, development, and strategy.
Statement of responsibility
Robert R. Scrase, editor
Creator
Contributor
Subject
Language
eng
Dewey number
658.5/7
Index
no index present
LC call number
HF5006
LC item number
.M46 no. 43
Literary form
non fiction
Series statement
Michigan business papers
Series volume
no. 43
Label
New products: : concepts, development, and strategy., Robert R. Scrase, editor
Instantiates
Publication
Note
"Sponsored by the Detroit Chapter of the American Marketing Association."
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Dimensions
23 cm.
Extent
viii, 91 p.
Lccn
67006548
Media category
unmediated
Media MARC source
rdamedia
System control number
  • (CStRLIN)UTBGRLA408750-B
  • CUBGGLAD168109204-B
  • (CU)GLAD168109204
  • Reclass
  • (OCoLC)ocn369459818
Label
New products: : concepts, development, and strategy., Robert R. Scrase, editor
Publication
Note
"Sponsored by the Detroit Chapter of the American Marketing Association."
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Dimensions
23 cm.
Extent
viii, 91 p.
Lccn
67006548
Media category
unmediated
Media MARC source
rdamedia
System control number
  • (CStRLIN)UTBGRLA408750-B
  • CUBGGLAD168109204-B
  • (CU)GLAD168109204
  • Reclass
  • (OCoLC)ocn369459818

Library Locations

    • Harold B. Lee Library Brigham Young University, Provo, UT, 84602, US
      40.249156 -111.649242
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